Sky Online
TV Box
Sky Online
TV Box
It was no easy feat to explain the initial steps of Sky Online (now NOW TV) to a public used to satellite dishes.
We therefore called on Frank Matano, a beloved personality on the network, to help us create video clips with a very direct approach, and a style verging on low budget, to act as a stark contrast to the classic SKY platform.
Frank Matano also partnered with us in orchestrating a prank in the Mediaworld chain. The clip had the most views in the history of SKY at the time.
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